Practical guides to search, social and AI visibility for service businesses. Start with a checklist, then work through the details.
19 posts tagged Local SEO
Map visible business facts to relevant structured data, validate the markup and avoid adding addresses or claims that are not true.
6 min read
Website, Local SEO, AI Search
6 min read
A decision matrix for useful local service pages: when to create one, what local evidence to include and when one clear service-area page is enough.
5 min read
An eligibility and setup decision tree for businesses that visit customers, with guidance on hiding an address and choosing real service areas.
5 min read
Build a clear services list from your real offers, then check which Google Business Profile fields your category supports.
5 min read
A practical checklist for crawl access, clear service pages, public business details, and repeatable AI answer checks—with a place to record what you find.
3 min read
AI answers vary by tool and query. Learn how to record where your business appears, inspect sources, and make your public information clearer.
3 min read
Check your photos, description, categories, updates, and review responses. Keep your profile useful without assuming that activity guarantees better rankings.
3 min read
A practical sequence for reviewing your website, public profiles, content, and measurement. Set priorities around your available time without promising results by a deadline.
3 min read
Inspect responses and cited sources, correct public information, and track changes without assuming that a particular directory guarantees a recommendation.
4 min read
A practical guide for solo solicitors and small law firms: accurate practice information, eligible local profiles, documented qualifications, and useful contact routes.
3 min read
Check service descriptions, qualifications, public profiles, and contact routes so prospective clients can understand your practice beyond a referral.
3 min read
Review service clarity, contact options, evidence, service details, location, and mobile experience. Use your own measurements to decide what needs work.
3 min read
Check your business name, address, and phone across relevant listings. Prioritise wrong or outdated details without treating harmless formatting differences as ranking penalties.
3 min read
Use a neutral review request, share the direct Google link, and respond helpfully. Track your own response rate without promising reviews or ranking gains.
3 min read
Explain your service, audience, and location within 750 characters. Use accurate details, leave URLs out, and check the character count before saving.
3 min read
AI Overviews may appear for some queries. Check responses and sources, keep public information accurate, and follow established website guidance without assuming inclusion.
3 min read
SEO concerns search discovery; GEO concerns visibility in AI-generated answers. Focus on useful, accessible public information and measure each separately.
4 min read
Check eligibility, categories, descriptions, service areas, photos, and reviews. Keep information accurate without relying on invented ranking rules.
4 min read
Your free AI Visibility Score summarises over 100 automated website checks. Results appear on the page, usually under a minute, and the score and top fixes are emailed to you.